The stroller industry in a weak position on the branding
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- Date: 2018-05-17 17:07:52
The stroller industry in a weak position on the branding, the very lack of experience of brand promotion and operation of the system, they think brand children car strategy is VI design
The stroller industry in a weak position on the branding, the very lack of experience of brand promotion and operation of the system, they think brand children car strategy is VI design, heavily invested in corporate image, promotional advertising, packaging, shop design, but theylittle did he know that it is just a small branding part. VI visual identity, in a certain sense to spread business ideas, corporate reputation, fast and convenient way to shape corporate image, but its influence is not great.
Baby enterprises to create a strong brand, just spend huge amounts of money to do the VI or recruiting personnel stationed in the company's services are very difficult to really be effective.ride on Stroller companies can work with the brand consulting company, with the powerful think-tank of the brand consulting firm system, the implementation of brand strategy planning. Professional brand operation is the inevitable choice of the stroller industry.